PPWR: Everything you need to know about the EU Packaging and Packaging Waste Regulation
All deadlines, rules, and requirements at a glance – Join our webinar to learn how to make your products PPWR-compliant in the future!
What does the EU Packaging Regulation PPWR stand for?
The primary goal of the Packaging and Packaging Waste Regulation (PPWR) is to significantly reduce the environmental impact of packaging within the European Union. The EU Packaging Regulation (PPWR) was adopted by the European Council in December 2024 after receiving approval from the EU Parliament in November 2024. Following its publication in the Official Journal of the EU, the Packaging Regulation entered into force on February 11, 2025. The path to a climate-neutral continent includes several milestones. One of them is the Packaging and Packaging Waste Regulation (PPWR), which introduces comprehensive, binding standards for the entire lifecycle of packaging. This is to be achieved by reducing resource consumption and packaging waste, while also promoting circular economy practices in businesses. The regulation affects stakeholders across all industries, from manufacturers and retailers to distributors placing packaging on the EU market. Additionally, it applies to products manufactured abroad and imported into the EU.
What does the PPWR mean for your packaging in concrete terms? Important questions and answers about implementation
Reducing packaging waste, promoting the circular economy, and minimizing environmental impacts caused by packaging: these are the core principles of the PPWR, which many have already heard of. But what does this mean specifically for you and your packaging? Do you need to change your material choices? Are you required to use only recycled materials, or are you facing a ban? Are there differences between single-use and reusable packaging? Can biobased or biodegradable plastics still be used for packaging? Is high-quality recycled material available in sufficient quantities? And finally, are the measures outlined in the EU Packaging Regulation sufficient to significantly reduce greenhouse gas emissions and achieve climate neutrality by 2050?
PPWR Webinar: Everything you need to know about the EU Packaging Regulation 2025
In our webinar, we will familiarize plastic processors and packaging manufacturers with the regulations and deadlines of the Packaging and Packaging Waste Regulation (PPWR). Patrick Zimmermann will explain how to make your packaging recyclable and sustainable, as well as which granulates from our extensive portfolio of biobased, biodegradable, and recycled plastics you can—or must—use. You will also learn when to take action and what to consider regarding consumer information requirements. Additionally, our circular economy expert will critically examine the Packaging and Packaging Waste Regulation (PPWR), highlighting the resulting opportunities and possibilities, as well as its limitations.
Agenda
Key points of the Packaging and Packaging Waste Regulation PPWR
- Specifications for recyclability
- Minimum recyclate content: what rate for which packaging?
- Compostable packaging: when is it allowed?
- Waste reduction through packaging minimization
- Labeling obligations
- Promotion of reusable systems: Regulations on reuse and refilling
- Prohibitions: Cheat packs, shrink wrap, disposable packaging, goodbye!
What you need to know now about the PPWR?
- Timing: what applies from when?
- Supporting the circular economy & reducing CO2 emissions
- Consumer information: green claims or green washing?
What challenges does the PPWR present?
- Opportunities and limitations of the PPWR
- Missed opportunities on the road to CO2 neutrality
Register for our webinar on demand and find out how you can secure a sustainability advantage and effectively use the opportunities of the Packaging and Packaging Waste Regulation PPWR for your company. Watch our webinar so that you are well prepared for the PPWR and can meet the requirements safely and on time.
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Instead of the webinar: The perfect article for you!
If you would rather not watch the webinar on demand, we have an excellent alternative: our detailed knowledge article about the nowledge article about the Packaging Waste Regulation PPWR . It provides you with all the important information and deeper insights in a compact form.
Learn even more about recycled materials!
Check out our focus webinar “Recyclates in focus: From waste to raw material” and discover the different types of recyclates! Learn the difference between post-industrial recyclates (PIR) and pre-consumer recyclates (PCR) as well as the methods used tproduce these valuable raw materials. Our experts will present possible areas of application for recycled materials and explain where their use is not possible or permitted. Expand your knowledge of recycled materials now!
